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Monthly Archives: November 2009
Important New FTC Regulations Start Tomorrow
If you are an affiliate, a publisher, or a marketer of anything online, you need to read this important article. Really. I’m not kidding. Because unless you’ve been hiding under a rock for the last two months, you have already … Continue reading
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Niching Your Niche
You’ve heard me say lots of times before that understanding who your customer is, and why he’d buy from you is a very important first step. Okay, let’s assume you believe me. What then? What do you do AFTER you … Continue reading
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Why Listening to Your Customer is Not Enough
In a private consultation I had last week, I was talking with a very smart woman who happened to be new at online marketing. We were going over her autoresponder series – a week-long series of lessons on selling real … Continue reading
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The Most Overlooked Step in Business is the First Step
On a coaching call at the end of last month, one of the attendees sent in a question. It was “Okay, I’ve set up my blog. Now what do I do with it?” If that strikes you as a good … Continue reading
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A Free Ebook
Hi Folks Just the other day I gave my mind a nice little break, kicked my shoes off, and read a short eBook that a dear friend recently shared with me. Like me, you might spend most of your day … Continue reading
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How to Connect With Your Customer So That His Wallet Will Follow
The ‘official’ name for this month’s focus in the coaching club was going to be “Knowing your Customer.” After all, it’s a critical part of online marketing. But that’s not a catchy title. It’s down-right boring, unless you already understand … Continue reading
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